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Resistance 2

This unique campaign invaded every break of one hit40uk show and told the back story of the game - an alien invasion of the USA in the 1950’s. That meant creating 22 separate sequential commercials, including dummy contemporary ones we could interfere with, for a total of 9 minutes of audio.
It made the finals in Cannes and won Silver and Bronze in New York.
This is a montage of just some of it.

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